Before I went into home staging, I was a Realtor for several years. One of the biggest problems I faced when I showed a vacant home was that my buyer's always felt the home was very cold, and worse, the rooms felt smaller than they actually were. "Our furniture won't fit in this room" I heard over and over again even though I knew that wasn't true. Less than 10% of buyer's have the ability to "visualize". The space is what it is and they can't seem to see past that. Then I finally listed a beautiful vacant home that was in foreclosure and felt what it was like to be on the other side of that. My aunt from California suggested I hire a stager for the property, but when I began to search for one in Utah, I couldn't find one anywhere. I already had an interior decorating degree so it just made natural sense to combine it with my real estate background and start my own home staging company. It's just a simple fact that Staging will help your home (vacant or occupied) sell for at least 3-5% more and generally in 50% (or more) less time than if you left your home vacant or un-staged.

There is a true art form to real estate staging. There's certain things that help a buyer "mentally move in" and things that somehow turn a buyer away. Because of my experience in real estate, I know the things to do to help this process along. The placement of a sofa, the colors used, how much furniture is too much or too little... that's what I'm skilled in.